Bespoke CRM Development

Why have a bespoke Customer Relationship Management (CRM) system built ?

We have collaborated with numerous clients to develop custom CRM systems and online business software.

Advantages of a custom CRM

Customers often find that existing off-the-shelf solutions are overloaded with features and require alterations to their current operating procedures. They prefer a tailored solution that simplifies and streamlines their existing processes without unnecessary complexity.

A fully bespoke solution offers clients the advantage of defining precisely how they want to store and process their data.

Our approach to building custom CRM systems

Our process for building these CRM systems has evolved with advancements in technology and programming techniques. We employ an approach known as 'separation of concerns', where the database and front end are connected via a data transfer layer called an API (Application Programming Interface).

Key components:

• Front-end User Interface (UI); often a Single Page Application (SPA), Website or Mobile App
• Application Programming Interface (API)
• Database

The front end is typically a SPA (Single Page Application) that displays the user interface in a browser, while the API (Application Programming Interface) manages the transmission of information to and from the database.

Building projects in this manner offers several benefits. Each component can be modified, updated, and maintained independently. This approach allows various front-ends, such as websites and mobile apps, to communicate with the database via the API. Design changes and new features can often be implemented without altering the API or database, ensuring faster future development.

Custom CRM deployment options

Although the entire package can be deployed on any suitable webservers, we recommend cloud-based services. We would usually containerise these services to facilitate automated deployment and scaling.